Why am I suddenly prancing around in lingerie in my 80s? Because I want to encourage women to embrace their bodies at every age. Why do we have to be young and flawless to be considered beautiful? Society is obsessed with youth… and I want to broaden that definition of beauty to include women of all ages. It’s time to challenge the beauty standards set by society, and do away with this idea that a woman’s allure has an expiration date. I want women to be celebrated at every stage of our lives, not just the small window of time when we embody the physical ideal. Age is an attitude. It’s time we stop letting a number define who we are and we present ourselves to the world. If it makes you feel pretty, wear it.

~ Dorrie
Senior Style Bible

Many thanks to the BBC for the lovely feature
Video Production by Rachel Aston and Creative Collab.
Shoot Locations: Park on Fremont and Commonwealth in Las Vegas.


Dorrie Jacobson is a firecracker at 80. Under the moniker Senior Style Bible, the fashion blogger is invested in changing the perception of “age appropriate.” Based in Las Vegas, her flashy past and style mirrors the Entertainment Capital of the World.

After intensely Insta-stalking, we flew out to Las Vegas and sat down to get to know Senior Style Bible. Watch below to learn how she’s turning heads at 80, what she learned from being a Playboy bunny and how she feels about dressing “age appropriate.”

We discovered Dorrie through her bold and colorful outfit posts on Instagram, and as we kept digging into her addicting feed, her story demanded our attention. Not only was she one of the original Playboy bunnies at the Chicago club, Dorrie was the first Miss Polaroid for the camera company.

Name: Dorrie Jacobson

Age: 80

Blog: Senior Style Bible

How would you describe your style? Whatever the opposite of “Granny Chic” is…

Favorite decade? The ’50s, because that was the era of Frank Sinatra and The Rat Pack. Now those guys really knew how to have a good time…and so did I!

Eternal style muse? Audrey Hepburn. She epitomizes timeless elegance and style.

Favorite item in your closet? My lucky red leather jacket that I bought way back in the ’90s.

Favorite people-watching spot? Anywhere on the Las Vegas strip. I see fashion statements that defy description.

Go-to outfit? Skinny jeans and a cashmere tank top, worn with a cropped leather jacket and boots.

What do you look for in footwear? I love statement shoes. I usually dress from the shoe up…so my footwear really needs to turn heads. At 80, I still wear high heels almost every day, because they’re my trademark. People probably wouldn’t recognize me without them.

Celebrity crush? Sean Connery. I don’t think the other 007s really compare.

Who’s on your playlist right now? Frank Sinatra

Best place to find inspiration? Ari Seth Cohen’s “Advanced Style” blog. He’s the reason that “Old is the New Black.”

Who do you stalk on Instagram? My favorite style blogger is Sara Jane Adams (@saramaijewels) and my guilty pleasure is Baddie Winkle. She is something else!

Number one style rule to live by? Forget about being “age appropriate.” Defy the rules….No one should dictate your style to you. It’s a means of self-expression. Make it your own.

hat’s your vice? I’m a shoe addict. I converted a large closet in my home into a storage area just for my shoes. Now that it’s full, I think I probably need to move somewhere with a bit more closet space.

Drink of choice? Wine, definitely wine.

Future plans for Senior Style Bible? We’re in the process of shooting videos for our new YouTube channel and we’re also writing a book on style tips for mature fashionistas.


There’s a small window of opportunity in Las Vegas to wear leather and suede before the heat sets in and anything heavier than a whisper is retired to the storage closet for the remainder of the spring/summer season. Luckily I have started obsessing over leather and suede accessories, so even when the temperatures rise, I can still add a bit of edginess to my outfits.

One of my favorite designers in Las Vegas is Jessica Galindo from Leather Couture. A few weeks ago she very sweetly gave me this bespoke black suede scarf as a gift, and I have literally been wearing it non-stop ever since. It’s an accessory that I can throw on with almost anything and it completes the look. Now I think I need it in an array of colors for summer. Obsession. It’s a slippery slope.

~ Dorrie

Senior Style Bible

Suede Scarf: Leather Couture
Suede Top: Zara
Suede Pants: Zara
Suede Coat: Zara
Boots: Zara
Sunglasses: Steve Madden


It’s pretty hard to thumb through a fashion magazine without stumbling across a feature that boldly outlines the need for “women of a certain age” to dress in an “age appropriate” way. Nothing sends my blood pressure into orbit faster than these condescending, ageist articles. It’s as though once a woman hits 40, the fashion police are sent to track us down to confiscate our “cool card” thereby revoking our rights to dress in a trendy and fashion forward way. Suddenly, without warning, we are on the receiving end of a barrage of unsolicited advice about what we can, and cannot wear. Who started this insanity, and how do we make it stop? This idea that fashion is only for the young and hip is absurd. Older women not only still want to be stylish and cool, we have more disposable income to spend than the younger generations, so why limit us with silly rules? Yes, I believe that some looks should be left to the younger demographic. However that doesn’t mean that older fashionistas can’t style trends in a way that is modern and sophisticated. It’s not what you wear, but how you wear it. The wonderful thing about fashion is the multitude of ways it can be worn and interpreted. Just because we’re older, doesn’t mean we have to disappear into the background in boring, sensible, nondescript clothing. I recently came across an article that boldly declared that women over 33 shouldn’t shop at Zara anymore. As an 82 year old avid Zara shopper, this was news to me, and certainly news to the fine people at Zara, I’m sure. As fashion becomes more inclusive, I think it’s important for older consumers to speak out against the ingrained ageism still lurking within the fashion industry. Women of a certain age are smart, sophisticated and savvy enough to determine what looks good on them, and what doesn’t. We’ll shop where we like, and wear what we want. So take note fashion world.

~ Dorrie

Senior Style Bible

Military Jacket: Zara

Top: Helmut Lang

Pants: Zara

Boots: Zara

Sunglasses: Ray-Ban



If I had to choose the most important makeup product in my makeup arsenal, it would be Maybelline Lasting Drama Gel Eyeliner. Defining and enhancing your eyes with eyeliner gel is one surefire way to make a dramatic difference in your appearance, which is why I never leave home without putting it on. Whether you prefer a demure, fine line for daytime, a smudged smoky eye for evening or a trendy cat eye, this eyeliner can do it all. I have tried countless expensive, luxury brand gel eyeliners and I always seem to return to this budget friendly Maybelline product. I love the fact that the gel is oil free, smudge-proof, waterproof and lasts for 24hours. Once you put it on, it stays on. Not so with other brands. It’s also available in several shades to enhance every eye color. As an extra bonus it comes packed with its own eyeliner brush.

Maybelline Lasting Drama Gel Eyeliner is available in drugstore cosmetic departments and has a bargain price, at under $10.00.

~ Dorrie
Senior Style Bible



How many times have you stared blankly into the abyss of your closet wondering how you can have so many clothes, yet still have nothing to wear? We’ve all been there, but don’t despair. What this usually means is that it’s time for a “wardrobe edit.” If you’re not sure how to do that, you are about to find out. A wardrobe edit basically means going through your closet to determine what’s working for you and what isn’t. It means taking stock of your clothing and simplifying things so that you have a wearable collection of pieces to choose from.

The problem is where to start? The first step is to let go of the past. Fashion has changed. It’s become a form of self-expression rather than a list of ever changing trends that need to be followed. Now that you are open to a wider range of possibilities, it’s time to re-evaluate your closet. There may be dozens of outfits hiding in there that you don’t even know exist.

However, before we start to organize your closet, there are some pieces that really have to go first. I know this may be painful, but no matter how attached you are to these pieces, it’s time to part company. They will only serve to make you look frumpy and out of date. Okay, are you ready?

Here are some items that you really need to retire:  

Holiday Sweaters.: Anything with reindeer, pumpkins or snowflakes.

Souvenir T-shirts

Jackets with Big Shoulder Pads (usually from the 80s and 90s)

High Waisted “Mom Jeans” (Google it)

Velour Sweatsuits (Farewell Juicy Couture)

Unflattering Elasticized Pants

Clothing that no longer fit you

Clothing that is worn or stained

Clothing that does not flatter your figure or your coloring.

Okeydokey, now it’s time to organize your closet. First, you need to separate your clothing by category (tops, blouses, sweaters, dresses, jackets, skirts, pants, etc.)  Next, try on each one of these pieces in front of a full-length mirror and get ready to be critical. Is it dated looking?  If so, toss it. Is it figure flattering? If so, keep it. How many different ways can you wear it? What does it go with? If you love it, but don’t have anything to wear it with, start a list, because you are going to buy something to go with it.  The idea is to create a wardrobe of pieces that you love, that are flattering to your figure, and also can be worn a number of different ways. This is called creating a “capsule wardrobe.” It’s better to have fewer pieces, but the right ones, which can be easily mixed and matched together.

It may be a good idea to ask a friend to come over to help you cull your clothing because we all need an unbiased opinion when it comes to editing our closet.  It’s hard letting go of old faithful fashion friends, but the idea is to only keep the best pieces.

Once you have purged your closet of everything unflattering, out of style and worn out, put it in plastic bags and set it aside to donate to charity.  Next, take digital photos of the remaining outfits that you love.  Are there some key pieces that are missing from your wardrobe? Add them to your list. This shopping list is key to updating your look, and creating a capsule wardrobe that will make getting dressed a pleasure rather than an exercise in frustration. If you are unclear what basic elements make a good capsule wardrobe, I have some suggestions.

Wardrobe Staples:

Two Classic Black Dresses (one for winter and one for summer)

Pants in Black, Grey or Navy, and Camel

Wide Leg Black Pants

Black Straight Skirt (One to the knee and the other long)

Denim Jeans

Tailored Black Jacket

A Sheer Summer Cardigan

Classic Oversized Cashmere Cardigan

Cashmere Pullover Sweaters in Black, White and a Color

Tank Tops in Black, White and Gray

White Blouse

A Denim Jacket

A Trench Coat

Wide Leg Black Pants

Dressy Black Top

A Leather Jacket

A Pashmina or Cashmere Poncho

These investment pieces are basics that  you will have and wear for many years. Add in the outfits that you already own and love, and you now have a well-edited, stylish wardrobe.

~ Dorrie

Senior Style Bible